--- title: "Ep #100- Building a Personal Brand" description: In this episode, Marcus Mire CPA sits down with Skip Boudreaux. Skip is a managing partner of Acadian Capital Group where he's in charge of market research. If you've ever had hopes to sell or merge your business and retire you'll benefit from hearing what happens behind the scenes when you do! image: https://www.mire.group/hubfs/MakeItCountCover%20%28002%29-1.png --- [Skip to the main content.](https://www.mire.group/blog/ep-100-building-a-personal-brand#main-content) [![Mire Group CPAs](https://www.mire.group/hs-fs/hubfs/Logos/MireGroup%20CPAs%20White%20Logo.png?width=1003&height=497&name=MireGroup%20CPAs%20White%20Logo.png "Mire Group CPAs")](https://www.mire.group) [![Mire Group CPAs](https://www.mire.group/hs-fs/hubfs/Logos/1.png?width=1021&height=488&name=1.png "Mire Group CPAs")](https://www.mire.group) - [About Us](https://www.mire.group/about) - [Plans](https://www.mire.group/accounting-and-tax-plans) - [Articles](https://www.mire.group/blog) - [Newsletter](https://www.mire.group/newsletter-signup) Search *Search* [Work With Us](https://www.mire.group/work-with-us) Toggle Menu Search *Search* Toggle Menu [Work With Us](https://www.mire.group/work-with-us) - [About Us](https://www.mire.group/about) - [Plans](https://www.mire.group/accounting-and-tax-plans) - [Articles](https://www.mire.group/blog) - [Newsletter](https://www.mire.group/newsletter-signup) [*Facebook*](https://www.facebook.com/miregroupcpa) [*Instagram*](https://www.instagram.com/miregroup_cpas/) [*LinkedIn*](https://www.linkedin.com/company/miregroupcpas/) [*Youtube*](https://www.youtube.com/channel/UC_4dTVwJh9xStWdKY1bPn5Q) # Ep #100- Building a Personal Brand [![Picture of Tyler Woerner](https://www.mire.group/hs-fs/hubfs/Logos/2.png?width=30&name=2.png) Tyler Woerner](https://www.mire.group/blog/author/tyler-woerner) : Mar 25, 2024, 9:28:56 AM [Podcast](https://www.mire.group/blog/tag/podcast) ![](https://www.mire.group/hubfs/MakeItCountCover%20%28002%29-1.png)   Powered by [RedCircle](https://redcircle.com?utm_source=rc_embedded_player&utm_medium=web&utm_campaign=embedded_v1) In this episode, Personal Injury Attorney and Host of Law Have Mercy Podcast, Chaz Roberts talks about taking ownership of your personal brand. You'll be motivated by his story to put yourself out there and see your business grow as a result. If you want to connect with Chaz you can find him on Instagram here. https://www.instagram.com/chazrobertslaw/   - [Tweet](https://twitter.com/share) [![small business use AI](https://www.mire.group/hubfs/MireGroup-Hero-Small-Business-AI.png)](https://www.mire.group/blog/how-can-a-small-business-use-ai) 3 min read #### [How Can a Small Business Use AI?](https://www.mire.group/blog/how-can-a-small-business-use-ai) ![Picture of Mire Group Marketing](https://www.mire.group/hs-fs/hubfs/MireIconOnly.png?width=30&name=MireIconOnly.png) [Mire Group Marketing](https://www.mire.group/blog/author/mire-group-marketing): Oct 8, 2026, 12:08:35 PM Most small businesses start by using AI like a search engine: research, emails, quick summaries. The bigger payoff comes when you give AI a... [Read More](https://www.mire.group/blog/how-can-a-small-business-use-ai) [![cost segregation](https://www.mire.group/hubfs/MireGroup-Hero-Cost-Seg-Short-Term-Rental.png)](https://www.mire.group/blog/is-a-cost-segregation-study-worth-it-on-a-short-term-rental) 4 min read #### [Is a Cost Segregation Study Worth It on a Short-Term Rental?](https://www.mire.group/blog/is-a-cost-segregation-study-worth-it-on-a-short-term-rental) ![Picture of Mire Group Marketing](https://www.mire.group/hs-fs/hubfs/MireIconOnly.png?width=30&name=MireIconOnly.png) [Mire Group Marketing](https://www.mire.group/blog/author/mire-group-marketing): Oct 8, 2026, 12:06:09 PM It can be. But only when two things are true. Your rental has to average stays of seven days or less, and you have to be able to prove you materially... [Read More](https://www.mire.group/blog/is-a-cost-segregation-study-worth-it-on-a-short-term-rental) [![surprise tax bill](https://www.mire.group/hubfs/MireGroup-Hero-Avoid-Surprise-Tax-Bill.png)](https://www.mire.group/blog/how-do-you-avoid-a-surprise-tax-bill) 3 min read #### [How Do You Avoid a Surprise Tax Bill?](https://www.mire.group/blog/how-do-you-avoid-a-surprise-tax-bill) ![Picture of Mire Group Marketing](https://www.mire.group/hs-fs/hubfs/MireIconOnly.png?width=30&name=MireIconOnly.png) [Mire Group Marketing](https://www.mire.group/blog/author/mire-group-marketing): Oct 8, 2026, 12:03:11 PM You avoid a surprise tax bill by working with a CPA throughout the year, or at the very least a couple of times a year, so you know what you'll owe... [Read More](https://www.mire.group/blog/how-do-you-avoid-a-surprise-tax-bill) [![MireGroup CPAs](https://www.mire.group/hs-fs/hubfs/Logos/1-1.png?width=300&height=76&name=1-1.png)](https://www.mire.group) We are a professional, experienced team ready to handle all your accounting and tax needs. ###### Resources - [Podcast](https://www.mire.group/make-it-count-podcast/) - [YouTube](https://www.youtube.com/@miregroupcpas5118/featured) - [Blog](https://www.mire.group/blog) ###### Contact Us 1003 S. Hugh Wallis Road Building C Lafayette, LA 70508 337-282-0160 © 2026 MireGroup CPAs [*Facebook*](https://www.facebook.com/miregroupcpa)[*Instagram*](https://www.instagram.com/miregroup_cpas/)[*LinkedIn*](https://www.linkedin.com/company/miregroupcpas/)[*YouTube*](https://www.youtube.com/channel/UC_4dTVwJh9xStWdKY1bPn5Q) *Return to Top* ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Tyler Woerner", "url" : "https://www.mire.group/blog/author/tyler-woerner" }, "dateModified" : "2024-03-25T14:30:10.265Z", "datePublished" : "2024-03-25T14:28:56.000Z", "headline" : "Ep #100- Building a Personal Brand", "image" : [ "https://www.mire.group/hubfs/MakeItCountCover%20%28002%29-1.png" ], "mainEntityOfPage" : { "@id" : "https://www.mire.group/blog/ep-100-building-a-personal-brand", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.mire.group/hubfs/Logos/1.png" }, "name" : "The Mire Group, LLC" } } ```